Prime Lands advises on a industrial land transaction on Bucharest ring road, in Chitila, securing a strategic corner location that enables the development of a national headquarter for a large Austrian production company.

Challenge

Prime Lands received the assignment of identifying a strategic development land around Bucharest for the development of its national operations center. Throughout the process, our team acted as the company’s trusted local partner.

The client was looking for a plot that was on the west side on Bucharest ringroad, easy to build on and offer easy accesibility from the airport. The main challenge was the limited availability of high-visibility, development-ready land along Bucharest ring road, where complex permitting realities often risk delaying project timelines.

Action

Prime Lands led the site search and acquisition strategy, identifying off-market land opportunities and navigating a competitive, rapidly evolving market. Our team executed a high-value, off-market industrial land transaction for a high-visibility corner site along Bucharest’s ring road, which now serves as the foundation for the client’s national operations hub.

Key milestones:

• Land inventory: Conducting a targeted land inventory, combining discreet off-market scouting with an analytical review of industrial and commercial listings in Bucharest.
• Land shortlist: Rigorously assessing each potential plot through buildability studies, zoning analysis, and infrastructure mapping, to provide the client with clear, data-backed comparisons.
• The Right Plot: Identifying the right land for the brief, one that surpassed the core requirements and stood out as a rare find in the area.
• Common Ground: Building trust with the seller and aligning expectations to maintain momentum and enable the transaction to progress.
• Smooth process: Ensuring transparency, speed, and risk mitigation at every stage, coordinating multiple stakeholders throughout due diligence and negotiations.

Results

For the buyer

• The ideal solution to the brief, with added value: a corner plot with dual frontage.
• Straightforward permitting, enabling a smooth transition into development phase.
• Strategic site with easy access to A1 and the right location for efficient regional

For the seller

• A high value sale at the expected price.
• A strengthened relationship with Prime Lands as a trusted broker, leading to new mandates.

For both parties

• Seamless coordination and negotiation support, from scouting to closing.